There are thousands of breast cancer charities of all different sizes, purposes, and missions across the United States alone. Some are educational and work to drive awareness about the disease. Others raise money for a variety of purposes such as research and patient services. PUMA’s Project Pink Campaign does not discriminate against any breast cancer charity no matter its size or mission. All certified charities are eligible to receive the grand prize: a check for up to $120,000 to live out their mission.
We are extremely proud to announce that PUMA is partnering with Dailybreak to spread the word about Project Pink, immerse people in the Project Pink experience, and hopefully diversify the charities that are nominated. In this day and age, most people know someone who has been affected by breast cancer. We are giving our Breakers the opportunity to nominate the charity or foundation that may have helped their loved one cope through an incredibly difficult time. The Project Pink Challenge gives Breakers the ability to give back to the organizations and people that dedicate their lives to fighting breast cancer.
The Challenge is simple. Entrants may either fill out the form inside the Challenge or select from a list of pre-approved organizations and tell us why their charity deserves to win. In order to raise money, PUMA is selling Project Pink gear (available at PUMA.com/projectpink) and giving 100% of the profits to the charity. PUMA is also donating $1 for every tweet.
Of course this wouldn’t be a Dailybreak Challenge without awesome prizes! PUMA is giving away an all-expenses paid trip for two to Los Angeles for the Project Pink Celebrity Soccer Game in October. We’re also giving away awesome PUMA Project Pink swag to 50 runner-up winners.
Dailybreak just added a whole new component to Challenges: now our Breakers can have fun, learn something, and feel really good about participating.
We’re very excited to partner with such a great brand like PUMA and to have the opportunity to fight a disease that has affected many of us personally. Check it out here:
http://www.dailybreak.com/challenges/puma






